Marine product teams · Barcelona · EN FR ES
Saturday at the charter base: between the boats coming back in the morning and the new crews boarding in the evening, there’s the deposit to release, the tank to fill, the check-in list, the dinghy outboard that won’t start and the client who booked the wrong boat. I set up and lead the product teams that build for that day.
Available from October 2026, on site or remote.
A product team that starts from the people it serves: the client on the pontoon, the team at the base, the skipper.
Human in the loop: the team uses AI every day, and a named person checks and decides on each use.
I set it up with you and hand it over, or I stay on as your part-time CPO.
“We merged. It isn’t one company yet.”
Two cultures, and no shared vision.
HumanVision
Who we serve together, in one sentence both teams can repeat.
“I’m the CEO, and everything still goes through me.”
The vision lives in your head, and the teams don’t have it yet.
VisionIndicators
Vision, then goals, then indicators. Teams that know where they’re going can decide on their own.
“Everyone talks about AI. How do we do it without losing our people?”
Fear of the machine, and tools chosen before needs.
HumanDecisions
Which task AI takes off whose plate, and what it must never take. The machine proposes, the team challenges it.
“We ship a lot. Are we building the right things?”
Goals nobody measures.
Indicators
The numbers the team ties to the vision, each with an owner.
“We have data everywhere, and we still decide on gut feeling.”
Nobody owns the decisions.
DataDecisions
What we look at, who decides, and by when.
“We’ve just raised. How do we grow without losing what made us good?”
Culture and delegation, at a larger scale.
Human
Back to people, one turn higher. We write down what must not change, then who decides what.
Charter and rental, marketplaces, marinas, refit yards, navigation and fleet software, chandlery, equipment makers.
2 days
With the leadership team and the product people, we look at where your product stands and how the team decides.
From €1,400
€700 a day, written report included.
You leave with
4 to 8 weeks
We set up the product team together, around the product that matters most for next season.
From €5,600
€700 a day, about 8 days in all.
You leave with
1 or 2 days a week
I run product with your team, every week.
1 day a week From €2,800 / month
2 days a week From €5,600 / month
Monthly, no long commitment. €700 a day.
You leave with
On board, I rotate three roles: pilot, navigator, crew. After each sail, ten minutes: what worked, what cost us time, one thing we change.
I run a product team the same way.
Barcelona or remote, in English, French or Spanish.
“We succeeded in creating objectives that everyone understands and defining actions to achieve them — via concrete support methods, and over longer periods, via refocusing techniques.”
The 2-day diagnosis costs €1,400, report included. The set-up mission starts at €5,600. That’s about 8 days at €700, over 4 to 8 weeks. Part-time CPO starts at €2,800 a month for 1 day a week, €5,600 for 2 days.
From October 2026.
I’m based in Barcelona. Elsewhere, we work remotely and I come on site when it’s useful.
No. We start from the people you have today, and we organise the roles, the rituals and who decides.
Yes. Coaching the leadership team is part of how I work, in both formats.
Your team carries on with its roles, its rituals and its roadmap. If you want, I stay on as part-time CPO, month by month.
The human at the helm
Share your challenges. No slides.
